Greatness Has Arrived In The Form Of The New PlayStation 4 Launch.

With the new highly anticipated arrival of Sony's PlayStation 4 (whose formal launch is less than 24 hours away), gamers everywhere are drooling as they await the PlayStation 4: Launch Edition new sleek console and slew of games.




Today's Event:
As part of the PS4 launch, the Standard High Line in NY has been taken over by PlayStation beginning this morning at 9am, where they lit up the hotel with PS4 game images and icons and are offering some for purchase, demos and more.






The Fabulous Launch Commercial:


A follow-up to the widely popular PlayStation 4 trailer from last June, this wonderful PS4 commercial by BBH New York coincides with the launch of Sony's "Greatness Awaits" website.

In this one minute ad, two young men role-play battle via scenes from the Elder Scrolls Online, Driveclub and Killzone: Shadow Fall, all to the tune of Lou Reed's "Perfect Day."



The song is a wonderful juxtaposition to the battle scenes, and serves as a nice tribute to the recently deceased music legend (full credits at the end of this post).

The Greatness Exchange:


The Greatness Exchange allows players a shot at winning items used in the latest PlayStation commercials amongst other thing:



First there was Bid For Greatness, rewarding the greatest gamers around. But what about everyone else? All you need is one gold trophy to take your shot. Winners randomly selected and verified. Trophies are not lost from your PSN profile.
Introducing Greatness Exchange.

To learn more about the new PlayStation 4, go here

Buy the PlayStation 4: Launch Edition

LAUNCH COMMERCIAL CREDITS:
Client: Sony PlayStation 4
Agency: BBH, New York
Chief Creative Officer: John Patroulis
Executive Creative Director: Ari Weiss
Interactive Creative Director: Tim Nolan
Creative Directors: Gerard Caputo, Chris Maiorino
Lead Senior Producer: Jennifer Moore Bell
Senior Producer: Kate Morrison
Head of Integrated Production: Justin Booth-Clibborn
Head of Account Management: Armando Turco
Account Director: Melissa Hill
Account Executive: Jon Moll
Senior Broadcast Business Manager: Sean McGee
Copywriter: Ian Hart
Art Director: Dave Brown
Visual Designer: Rahim Masunu
User Experience Designer: Kelly Bignell
Lead Producer: Martin Mlekicki
Digital Producer: Victoria Fishel
Chief Strategy Officer: Sarah Watson
Strategist: Kendra Salvatore
Strategist: Angela Sun
Head of Comms Planning: Julian Cole
Comms Planner: Ben Zoll

Production Company: MJZ
Director: Matthijs Van Heijningen
Director of Photography: Joost Van Gelder
Executive Producer: Scott Howard
Producer: Donald Taylor
Production Designer: Robin Brown

Production Partner: HAUS
Creative Director: Rasmus Blaesbjerg
Technology Lead: Dino Petrone
Senior Producer: Claudine Nichols
Digital Producer: Tracey McAvoy

Editing: Union Edit
Executive Producer: Caryn Maclean
Senior Producer: Sara Mills
Editor: Jono Griffith
Assistant Editor: Megan Swados

Visual Effects, Finishing: The Mill
Executive Producer: Sean Costelloe
Senior Producers: Charlotte Arnold, Will Mok
Assistant Producer: Juan Handal
Color Producer: Heath Raymond
Shoot Supervisors: Gavin Wellsman, Joji Tsuruga
Colorist: Fergus McCall

Music: Lou Reed
Additional Music Arrangement: Human
Sound Design: Human
Mix: Sound Lounge
Mixer: Tom Jucarone

Buy the PlayStation 4: Launch Edition

Made From Cool. Christopher Walken Turns Tailor In This New TV and Print Campaign for Fashion Brand Jack & Jones.

British GQ reports that "Premium by Jack & Jones - the denim brand's preppy, tailoring-based offshoot - has unveiled none other than Christopher Walken as the face of its new autumn/winter campaign. Dubbed "Made From Cool" the brand produced a series of five short films directed by Martin Werner with the Oscar-winning actor playing a super-powered tailor, cutting patterns and shearing sheep with his bare hands, while providing the voice-over in that unmistakable drawl."



Unfortunately, the youtube films are not legally allowed to play in the US, but I was able to find all five uploaded from various countries on youtube, which may be removed by the time you read this (but I hope not). Here they are:







The fabulous music on the last film shown above is a collaboration between music stylist Jesper Gadeberg and Soundtree featuring Nick Cave and The Bad Seeds off their latest album, Push the Sky Away. The track is called We Real Cool. “Who took your measurements from your toes to the top of your head?” Cave croons as the 70-year-old actor, playing the role of a super-tailor, cuts fabric, shapes suits, and attaches buttons with his bare fingers in a dark New York City loft space.

In another one of the ads, this one showing off the brand’s premium sweaters, Walken knits at lightning speed while staring off the camera with inimitable resolve, before cutting the final thread with a scissor-like snap of his fingers.

Reportedly, Christopher Walken made an exception to his no-campaigns rule, because he liked the role and how it was especially made for him. “Christopher Walken is our favourite style icon and a great source of inspiration. The campaign is custom-made for him. He represents style rather than fashion, and his acting performances are first class craft – just as our brand”, Winnie Andersen, the head designer of PREMIUM, says in a press release.



Besides the five films, whose primary target is the online media, the “Made From Cool” ad campaign also includes print ads (shown below) beautifully shot by Danish photographer Søren Solkær Starbird who is known for his photos of musicians and artists.






Film credits:
Director: Martin Werner
Production company: Bacon
Agency: &Co, Copenhagen

Jeff Koons' Cover For Lady Gaga's Album ARTPOP Is Unveiled Via Social Media & Outdoor.

above: close up of Koons sculpture of Lady Gaga that graces the cover of her fourth album release, ARTPOP.

Available November 11, ARTPOP is Gaga’s fourth studio album with an album cover by legendary artist Jeff Koons. “Having Jeff create something for ARTPOP was a dream come true, and a very emotional experience. He has given me the greatest gift and we are excited to be sharing it with you,” said Lady Gaga.



Using social media to her promotional advantage (as always), the cover artwork for her new album, ARTPOP , was revealed for the first time, in a piece by piece unveiling on Clear Channel Outdoor digital billboards and screens in 18 major cities across the globe on Monday of this week (October 7th). And starting at 1pm ET that day, the cover was also revealed in sections over 30 minutes via Lady Gaga's Twitter account, unlocked by tweets using #iHeartARTPOP


above: Gaga exposed her highly anticipated album’s artwork simultaneously in 18 cities across the globe while also streaming the live reveal at www.ladygaga.com, direct from Clear Channel Outdoor’s Spectacolor billboard in Times Square, New York.


above: tweeted by Lady Gaga, the album cover was revealed in pieces on Monday, Oct. unlocked by tweets using #iHeartARTPOP

According to a post on her Facebook page, the Koons sculpture of her that is the center image of the musical artist's new album cover will be exhibited the day before the album's release as part of what  is being calling artRAVE. The event will also feature new works by Jeff Koons, Marina Abramovic, Robert Wilson and directors/photographers Inez & Vinoodh to show that the artist is at the heart of society, “in control of the icon”.




above: Lady Gaga in "Binary Chair 01" (created by BRC Designs) and photographed by Inez & Vinoodh for the November 10th ArtRAVE.

The ARTPOP app


Lady Gaga reports on littlemonsters.com: "I'm excited to tell you all that ARTPOP is going to be a multimedia experience that comes in different forms. The most major way to fully immerse yourself in ARTPOP is through the APP. ARTPOP will be released as an IPAD, iPhone, mobile and computer compatible application (WORLD) that is completely interactive with chats, films for every song, extra music, content, gaga inspired games, fashion updates, magazines, and more still in the works! I will also be able to upload new things to the APP all the time, the same way i upload to twitter and LM.com. You inspired me to create something that communicated with images, because YOU do, YOU communicate with me and each other with .gifs and pictures, and artwork, graphics ALL DAY 24/7/ YOU'RE an ARTPOP generation. Im hoping you will all continue to grow together and stay connected through your creativity. much love. --love, gaga"

The video for Applause, the first single release off the upcoming album, was shot by Inez and Vinoodh and references Venus' Boticelli as does the new album cover by Koons:


According to soletron, ArtPop's downloadable app designed by Gaga’s devout technology team, TechHAUS and portrays the “rush” of fame via virtual simulation. Lady Gaga’s personal creative team, The HAUS of GAGA  planned the “Art Rave” event that will tae place the day before the album's November 11 release.

See these other posts about artist Jeff Koons:
• Jeff Koons Exhibit at Versailles
•Kiehls X Jeff Koons 
•Jeff Koons X Lisa Perry's Clothing Collection
•Jeff Koons BMW Art Car
•Jeff Koons Cannonball Edition Watches for Ikepod

Miley Mocks Herself (And The Government). See The Whole Funny SNL Music Video.

In case you missed it - whether on purpose or by accident, Miley Cyrus' hosting gig on SNL certainly had its moments, the best of which was when Miley and the cast parodied her own song, "We Can't Stop" by giving it a political twist.



Cyrus dressed as Minnesota Rep. Michele Bachmann with Taran Killam as House Speaker John Boehner suggestively danced and vamped to the new lyrics, which presented a raunchy Republican celebration of the government shutdown.



The full video:


"Cause we came to shut it all down now, no government around now, if you're not ready for healthcare, can I get a 'hell no,'" Cyrus sang while dressed as Bachmann, spanking Uncle Sam, licking Killam as Boehner, and holding and licking an Abraham Lincoln doll. "Government workers on a furlough, even though you're already paid low ... everyone in line for early child care, anyone who planned to see a grizzly bear, we are so shut down yeah."

Some of the best moments:


Miley licks an Abraham Lincoln doll at one point:


The original video's bears are replaced with the GOP elephants:

UPDATED: Miley Cyrus: Overexposed or Marketing Genius? Terry Richardson Captures More of Miley's Tongue and Then Some (ALL the pics).

Haven't yet got enough of Miley's tongue or her twat-touching? Photographer Terry Richardson's latest images of the overexposed Miley Cyrus were shot in New York just these past two days, October 3rd and 4th where she's in town for her live hosting of tonight's SNL.

The 50 Most Stylish New Yorkers Photographed By Phil Oh For StyleCaster

Renowned street style photographer Phil Oh of Street Peeper was enlisted to shoot this year's installment (the third) of StyleCaster's "The 50 Most Stylish New Yorkers."

"Beets" Headphones by OrigAudio Are Both Funny and Serious.

"Beets" by OrigAudio are a hilarious play on Beats by Dre. Over the ear headphones with icons of beets... yes, the root vegetable, on the ear pieces. And with every purchase of these fashionably nutritious headphones, you are supporting a great cause.



Limited edition "Beets" by OrigAudio headphones comes in six unique colors and with every purchase of the $25 headphones sold OrigAudio will donate a can of beets to Second Harvest Food Bank of Orange County.







"Beets" by OrigAudio headphones features:
- Full stereo sound with outside noise reduction technology
- Volume control and a single headphone cord to reduce tangling
- Soft cushioned earcups for extra comfort
- Frequency Response: 20Hz to 20kHz
- Hard exterior travel case included with your order
- Works with ANY device that has a standard 3.5mm headphone jack: iPods, iPhones, Droids, laptops, blackberrys, etc.


Buy them here