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Showing posts with label brand image. Show all posts
Showing posts with label brand image. Show all posts

Suck UK Gets Creative And Builds SantaBots For Their Clients' Christmas Gifts




Here's a fun example of a creative corporate Christmas gift. In an effort to send a big thank you to their favorite partners and distributors, Suck UK of London took the chance to send out Christmas gifts with a difference.



This year they decided to send a present that demonstrated the fun, creativity and interaction users have with Suck UK products. Taking a break from sending typical chocolates and wine, they used one of their own new products as inspiration: the Robot Nutcracker!



The office became a real Santa’s Grotto as staff sanded, painted and prepared the robots by hand, transforming each into a Nut Cracking Santa-bot.




The robots were given beards, shiny red coats and topped with Santa hats; creating a bright red army of festivity.



Along with a special gold-sprayed walnut, each Santa-bot was placed inside a black gift box and tied up with red ribbon- ready to send in the Christmas post!





Once delivered, the recipient is invited to follow Alice in Wonderland-style notes like ‘Crack me’, to twist the nutcracker key and break the Willy Wonker-esque golden walnut. Inside the walnut shell is a miniature USB stick with a note to ‘Watch ME’, enabling the receiver to view their video Christmas card with a difference:



Well Done, Suck UK!

The 25 Classiest Ron Burgundy Anchorman 2 Products From Undies To Whiskey.




With Anchorman 2: The Legend Returns opening in theaters December 20th, just about everyone will recognize the mustachioed suit-clad character Ron Burgundy, whether they've ever seen Will Ferrell in the role or not. That's because the promotional tie-ins with Paramount Pictures upcoming film are, as Ron would say, "Kind of a Big Deal."



From shilling for Dodge as their Durango spokesman to his own branded whiskey, the character has inspired everything from a Ben and Jerry Scotch-flavored ice cream to Jockey briefs. Action Figures, LEGO Mini figs, Replica Coats, Panther Sex Cologne and more. Here's a look at the best of the bunch.

JOCKEY ANCHORMAN BRIEFS


Jockey has launched 100% cotton briefs briefs as The Stuff legends Are Made Of with a unique Y-front® fly that provides ample support for your little anchorman in stylish colors that say "I'm kind of a big deal!" - Ron Burgundy.



“Jockey had one of the legendary ad campaigns of the early ‘80s, and the new movie hilariously depicts pop culture of that time,” said LeeAnne Stables, President of Consumer Products at Paramount Pictures. “Producing this limited edition line is a way to extend the fun and anticipation for the film to fans of the movie and the Jockey brand.”
You can buy the Jockey® Low-Rise Y-front® Brief Style #9008 here

BEN AND JERRY'S SCOTCHY SCOTCH SCOTCH ICE CREAM


Created in honor of beloved Ron Burgundy, the TV news anchor with a penchant for all things scotch, the flavor is a creamy concoction of butterscotch ice cream with ribbons of butterscotch swirl.

“Scotchy, Scotch, Scotch is a delicious ice cream and I hope Ben and Jerry consider my other suggestions,” said Ron Burgundy. “Malt liquor marshmallow, well liquor bourbon peanut butter, and cheap white wine sherbet."

“Having Ben & Jerry’s celebrate the return of Ron Burgundy to the big screen with the introduction of this special ice cream is an exciting and delicious way to build anticipation for the film,” said LeeAnne Stables, President of Consumer Products at Paramount Pictures. “We especially enjoyed the sampling process over the last several months to find the perfect Scotchy scotch flavor.”

Scotchy Scotch Scotch is available now at participating scoop shops across the country. Pints of the flavor will arrive on store shelves over the next few weeks. You can use their online locator to find the flavor near you.

RON BURGUNDY WHISKEY


Ron Burgundy Great Odin's Raven Special Reserve Whiskey is crafted and bottled in Scotland from a 60% malt and 40% grain blend by Old St. Andrews Distillery, featuring whiskies from Speyside, Highlands and Islay.


It's available from Riviera Imports across the US, Canada and other countries. If you don't see your home state or country listed here, please contact us at Info@RivieraImports.com


RON BURGUNDY ANCHORMAN 2 REPLICA LEATHER COAT


I love that this product is available! This Ron Burgundy Shearling Collar leather Coat is an exact replica by American Leather Jacket from the Anchorman 2 The Legend Continues Movie.


•100% Genuine Leather
•Shearling Collar
•Front Button Closure
•Two Flap Pockets
•Two Inside Pockets
buy it here

RON BURGUNDY BUST, ACTION FIGURES, BOBBLE HEADS, BOTTLE OPENERS AND MORE

Anchorman Ron Burgundy 7" Bust:


A faux-bronze bust, made of heavyweight polyresin, measures 7 inches tall and includes a name plate with the Anchorman's full name: "Ronald Joseph Aaron Burgundy"
Buy the Anchorman Ron Burgundy 7" Bust

Anchorman Talking Ron 13" Figure [Explicit Language]:

Features Scotchy Scotch Vision and a LOT of cool accessories! Measures 13" Tall
This amazing action figure states 12 of Ron Burgundy's wisest gems that have been archived as future instructions for his innumerable progeny:
"I'm very important; I have many leather-bound books and my apartment smells of rich mahogany" (The language may not be appropriate for young children)
Buy the Anchorman Talking Ron 13" Figure [Explicit Language]

Anchorman Battle Ready Ron 8" Figure:

•13 points of articulation
•Measures 8 Inch tall
•Features custom tailored suit and battle weapon!
buy the Anchorman Battle Ready Ron 8" Figure

Shop More Anchorman Toys and Items Here

RON THE ANCHORMAN - miniBIGS Custom Minifigure:


Made by MiniBIGS in Warren, Michigan, it's not an official LEGO product but is made from Genuine LEGO Minifigure Elements and can be purchased for $20 here

BRIAN FANTANA'S SEX PANTHER COLOGNE (with Growl Carton):

Made by Omni Consumer Products and officially licensed from the movie, Sex Panther Cologne is the most awesome cologne ever made in the history of the entire world. Scientifically engineered from space age petroleum distillates and animal byproducts, 60% of the time, it works every time. Unleash your inner animal! Carton package actually growls when you open it!


Sex Panther Cologne lures you in with clean and refreshing top notes of juniper and fresh air accord while the heart contains lavender and sensual musk. As the cologne evolves it turns warmer as it envelopes you with masculine notes of cedarwood and sandalwood.
Notes: Fresh Air Accord, Juniper, Lavender, Sensual Musk, Cedarwood, Sandalwood
Style: Fun. Masculine. Animalistic
Category: Fougere (Aromatic)
Made in the USA
buy it here

ANCHORMAN MUSTACHE AND WALLET SET

Anchorman Mustache & Bifold Wallet Set. Keep it classy world when you have this officially licensed Anchorman Mustache & Bifold Wallet Set. Brown bifold wallet features white screen printed lettering and comes complete with an officially Ron Burgundy mustache. Officially Licensed.
buy it here

T-SHIRTS, POSTERS, HATS and MORE from PARAMOUNT PICTURES


Of course, Paramount Pictures has their own slew of products. T-shirts, hoodies, mugs, messenger bags, water bottles, mobile phone cases, hats, stainless steel flasks and more bearing some of Ron Burgundy's most famous quotes from "I love lamp" to "Stay Classy San Diego"


Shop for the above items here

Hot Topic is another official partner with the movie and has a few items such as a talking pen, rubber bracelets and t-shirts:

buy the above items here

And of course, his biography, Let Me Off at the Top!: My Classy Life and Other Musings


TRIVIA:
The actual Ron Burgundy suit (below) from the original movie was auctioned and sold for a whopping $22,500 through liveauctioneers.com and was described as the following in the auction catalog:

WILL FERRELL “RON BURGUNDY” COSTUME FROM ANCHORMAN: THE LEGEND OF RON BURGUNDY - (DreamWorks, 2004) This is pompous but loveable newscaster Ron Burgundy’s (as played by Will Ferrell) signature suit from the movie Anchorman: The Legend of Ron Burgundy. The costume consists of a bright red Polyester blazer, white button-down shirt and blue and white striped power tie. Faux-wood plastic buttons ornament the loud jacket on the front closure, cuffs and hip pockets. Matching red pants end in bellbottoms. A pair of stark, Pat Boone-white, stitched leather loafers with black rubber soles completes the ensemble. Will Ferrell wears this signature suit throughout the hilarious comedy and in key publicity and ad media. A rare and stunning signature costume from a favorite American comedy, endearing comic character and comedian.

Anchorman 2: The Legend Continues


With the ‘70s behind him, San Diego’s top rated newsman, Ron Burgundy (Will Ferrell), returns to the news desk in “Anchorman 2: The Legend Continues.” Also back for more are Ron’s co-anchor and wife, Veronica Corningstone (Christina Applegate), weather man Brick Tamland (Steve Carell), man on the street Brian Fantana (Paul Rudd) and sports guy Champ Kind (David Koechner) – all of whom won’t make it easy to stay classy… while taking New York and the nation’s first 24-hour news channel by storm. Produced by Judd Apatow, Will Ferrell and Adam McKay. Written by Will Ferrell & Adam McKay. Directed by Adam McKay.

Anchorman 2: The Legend Continues Official Site

images courtesy of Jockey, Riviera Imports, Paramount, Omni Consumer Products, and the other manufacturers listed in this post.

Greatness Has Arrived In The Form Of The New PlayStation 4 Launch.




With the new highly anticipated arrival of Sony's PlayStation 4 (whose formal launch is less than 24 hours away), gamers everywhere are drooling as they await the PlayStation 4: Launch Edition new sleek console and slew of games.




Today's Event:
As part of the PS4 launch, the Standard High Line in NY has been taken over by PlayStation beginning this morning at 9am, where they lit up the hotel with PS4 game images and icons and are offering some for purchase, demos and more.






The Fabulous Launch Commercial:


A follow-up to the widely popular PlayStation 4 trailer from last June, this wonderful PS4 commercial by BBH New York coincides with the launch of Sony's "Greatness Awaits" website.

In this one minute ad, two young men role-play battle via scenes from the Elder Scrolls Online, Driveclub and Killzone: Shadow Fall, all to the tune of Lou Reed's "Perfect Day."



The song is a wonderful juxtaposition to the battle scenes, and serves as a nice tribute to the recently deceased music legend (full credits at the end of this post).

The Greatness Exchange:


The Greatness Exchange allows players a shot at winning items used in the latest PlayStation commercials amongst other thing:



First there was Bid For Greatness, rewarding the greatest gamers around. But what about everyone else? All you need is one gold trophy to take your shot. Winners randomly selected and verified. Trophies are not lost from your PSN profile.
Introducing Greatness Exchange.

To learn more about the new PlayStation 4, go here

Buy the PlayStation 4: Launch Edition

LAUNCH COMMERCIAL CREDITS:
Client: Sony PlayStation 4
Agency: BBH, New York
Chief Creative Officer: John Patroulis
Executive Creative Director: Ari Weiss
Interactive Creative Director: Tim Nolan
Creative Directors: Gerard Caputo, Chris Maiorino
Lead Senior Producer: Jennifer Moore Bell
Senior Producer: Kate Morrison
Head of Integrated Production: Justin Booth-Clibborn
Head of Account Management: Armando Turco
Account Director: Melissa Hill
Account Executive: Jon Moll
Senior Broadcast Business Manager: Sean McGee
Copywriter: Ian Hart
Art Director: Dave Brown
Visual Designer: Rahim Masunu
User Experience Designer: Kelly Bignell
Lead Producer: Martin Mlekicki
Digital Producer: Victoria Fishel
Chief Strategy Officer: Sarah Watson
Strategist: Kendra Salvatore
Strategist: Angela Sun
Head of Comms Planning: Julian Cole
Comms Planner: Ben Zoll

Production Company: MJZ
Director: Matthijs Van Heijningen
Director of Photography: Joost Van Gelder
Executive Producer: Scott Howard
Producer: Donald Taylor
Production Designer: Robin Brown

Production Partner: HAUS
Creative Director: Rasmus Blaesbjerg
Technology Lead: Dino Petrone
Senior Producer: Claudine Nichols
Digital Producer: Tracey McAvoy

Editing: Union Edit
Executive Producer: Caryn Maclean
Senior Producer: Sara Mills
Editor: Jono Griffith
Assistant Editor: Megan Swados

Visual Effects, Finishing: The Mill
Executive Producer: Sean Costelloe
Senior Producers: Charlotte Arnold, Will Mok
Assistant Producer: Juan Handal
Color Producer: Heath Raymond
Shoot Supervisors: Gavin Wellsman, Joji Tsuruga
Colorist: Fergus McCall

Music: Lou Reed
Additional Music Arrangement: Human
Sound Design: Human
Mix: Sound Lounge
Mixer: Tom Jucarone

Buy the PlayStation 4: Launch Edition

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