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The Super Smart I'm Watch Gets A New Look and Updated Technology.

In August 2011, I introduced to you the i'm watch, a hip smart phone for your wrist made in Italy. Since that time, the design and technology have been updated.

above: comparison of the original i'm watch and the newest version (composited by if it's hip, it's here)

It now sports a new interface making it better looking than before and updated technology that works with Android-based phones and iPhones.

The world’s first real smartwatch. It connects via Bluetooth and brings you calls, SMS, e-mails, notifications and any app directly to your wrist. Now you can leave your phone in your pocket, in your purse or on the desk,and have all the messages, phone calls and social network notifications directly on your wrist.

With i’m Watch you can do things that with a smartphone alone you wouldn’t be able to accomplish. Because, with an i’m Watch on your wrist, your hands are free! When needed, just activate the touchscreen display to access the numerous functions available.

Connect to your smartphone through a Bluetooth™ connection and control emails and sms, check Facebook and Twitter activities, see the weather forecast, upcoming appointments, new pictures and applications.

The Colors Collection (7 colors with aluminum case and colored straps):

The Tech Collection (black or white with a Titanium case):

The Jewel Collection
Silver Case with colored straps:

Yellow and Pink Gold:

Black Gold and White Gold with Diamonds:

Operating System
The software, i'Droid, that controls i’m Watch is a condensed form of the best technologies. With a single gesture, you open and close applications, receive social networking notifications and read e-mails. And even with all this power - and the compact dimensions of a watch - the battery goes on and on. A small, BIG technological miracle.


Connect and Download. i’market is the biggest smartwatch app store, not just an ordinary one. Many applications, waiting and ready to be downloaded and installed on your i’m Watch. Do you want to workout? To have fun? To work quicker and more efficiently? Come have a look in i’market, and you will find the appropriate app for you.

Mobile and Computer Control (PC and Mac)
The i’m Watch world does not stop at i’m Watch. With the innovative i’m Cloud system, you can control it remotely: thanks to powerful, high performance cloud technology, you can manage your smartwatch apps and data via the Internet. And with the brand new i’m Cloud Mobile, you do not even need to go through your PC or Mac: you just need your smartphone.

For Fitness and Health

Thanks to the connection between i’m Watch and the Heart rate monitor Zephyr you can control your heart frequency. The specific App, i'msport, lets you set up your training, work out, count your calories, monitor your heart rate and all sport activities.


i'music is an app of i'm Watch that allows you to download and listen to your favorite music among a selection of over 9.5 million songs. It's unlimited. i'music offers a rich music collection: latest top hits and a lot of channels including Pop, Urban, Indie, Jazz, Oldies and Rock. Choose among many artists or select your favorite genre!

Starting at $449
the i'm watch

Addendum: the Apple iWatch is said to come out this year. And I certainly hope it's better looking than this report or this report suggests.

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