Snoop Dogg Promotes His New Rolling Papers With A Smokable Songbook.
420-friendly fans of hip hop are gonna love this. Rolling Words is a new book that serves as a promotion for admitted stoner Snoop Dogg’s Kingsize Slim Rolling Papers. The Smokeable Songbook was created in collaboration with San Francisco agency Pereira & O’Dell.
Snoop’s greatest songs and lyrics are written on the interior pages in non-toxic ink and can easily be torn out and used. The book's cover is made of twine and has a striker sticker attached to the spine.
The book, and samples as tear-offs on posters, were handed out as special events at SXSW and this weekend, Coachella.
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