First and Ten, time to drink again!


With the Super Bowl coming up, I thought this was genius. Designed by Michael Kritzer of Georgia, USA, this is simply one of his interesting product designs that doubles as a problem-solver.

The following is taken from his own personal site:
The beertable is all about fun, relaxing, sports, and, of course, the beer. Designed to be a centerpiece for a sports get together, the beertable offers usable tabletop space for magazines, chips and dip and while isolating the condensing beer in individual insulation containers. The sidebar of the table can even be used as a towel rack for napkins.

Made out of molded plastic, the beertable is a low cost furniture solution that can fit into either a contemporary or modern home. The beertable can also be made in the colors of certain beer companies or even ones favorite sport team to help garner brand loyalty and pride.

The six inverted stainless steel lined containers function as mini insulators to help keep chilled beer nice and cool. The silos can fit almost every standard sized beer bottle and when all six silos are filled with bottles, the resulting look resembles a clean/control esthetic that brings resolution into any room it's placed in.

The beertable relies heavily on the sports theme as a design element. Sunday afternoon football, chips, dip, and once again the beer, are all guiding inspirations for the beertable.

Unfortunately, I think it's only a prototype and is not available for purchase.

But be sure to check out Michael's site, he has lots of wonderful designs and has received many awards.

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