Prada Parallel Universes - 12 Animated Gifs for Prada by Graphic Designer Vahram Muratyan.

Graphic designer Vahram Muratyan, best known for his Paris Versus New York series of posters and book has collaborated with uber luxe fashion brand Prada for Parallel Universes 2012, a series of animated gifs.

Prada describes the project as follows:

The creative path imagined by graphic designer and artist Vahram Muratyan, is a virtual road/paved/with Prada 2012 spring/summer men's and women's accessories, which highlights through rapid and intuitive movements two parallel universes that meet under the auspices of Prada style.

Prada Parallel Universes is an exercise that grows out of the drive to experiment with, and to match, new communications media and Prada’s semiotics; to be consistent with the present without nostalgia.

This dreamlike yet virtual story was entrusted to the Armenian born illustrator Vahram Muratyan. Through his adopted city of Paris, Vahram recently came into the limelight for his newly published book Paris vs New York, a work of art which compares the two great cities with graphic signs exploring their different similarities.

The same intellectual path is followed by Prada in its spring/summer collections dedicated to accessories.

PRADA PARALLEL UNIVERSES spring / summer 2012.

PRADA PATENT LEATHER SANDALS:


PRADA DIXIE SUNGLASSES:



PRADA SAFFIANO BICOLOR BAG / PRADA ROCKET SHOES
PRADA SPAZZOLATO+BIKE SHOES / PRADA ROCKET SHOES / PRADA SAFFIANO BICOLOR BAG:

PRADA TEDDY SUNGLASSES:

PRADA ROCKET SHOES:


PRADA SAFFIANO BICOLOR BAG:

PRADA DIXIE SUNGLASSES / PRADA PYRAMIDE BAG:


Illustrator and Graphic Designer Vahram Muratyan:

"I'm With Stupid" - Inspired Fashion Collection for Women by Designer Antoine Peters.

Fashion designer Antoine Peters has created a line of fashions for women based on the classic 'I'm With Stupid' novelty t-shirt. Gowns, pants, blouses, coats, sweaters, jackets, even boots and purses, take the concept and turn it into an irreverent but fashionable take on the sophomoric saying and image.




Adding even more humor to the tongue-in-cheek line are the "peace sign" fingers headgear the models sported as they walked down the runway, emulating the juvenile gesture many make in photographs.

















Peters describes the concept for the collection as follows:
"I'm With Stupid" is a humorous insult which is best known printed on novelty T-shirts, expressing that a person in the direction of an arrow is 'stupid'. Together with the lack of self-mockery this inspired a collection full off 'plays with directions' in fabric-draping, pattern-cutting, print-design and fast (negative) judgements.


above: some examples of Classic "I'm With Stupid" T-shirts

The airyness of concept, and literally in the clothes itself, is emphasized by arrows which are visible in print-design and styling. However, these arrows are also a substantial part of the construction, silhouettes and details within the clothes, which isn't visible (at first sight).

Video of the runway show:



all images courtesy of the designer

Antoine Peters

The Eigen Coat Stand. Stunning In Its Simplicity and Formidable In Its Functionality.

This elegant Eigen Coat Stand by designer Leonhard Pfeifer (shown above with his creation) was just awarded a 2012 Design Guild Mark from the Worshipful Company of Furniture Makers in London which recognises excellence in design, use of materials, manufacture and function.



As functional as it is beautiful, the wood coat stand looks great empty or laden with coats, hats, umbrellas or canes.




Leonhard describes his Eigen Coat Stand:

While many “designer” coat stands are available to the contract market, there is a limited selection of affordable contemporary coat stands for the domestic market. I was drawn to the geometrical strength of the design and to the practicality of the vertical elements with horizontal joining members, both of which act functionally to provide areas to hang coats, scarves, bags and the like, but which also form strong design elements. The proportions minimise the footprint for compact entry halls, while ensuring a sufficient base to maintain stability.

The brief required a wooden coat stand with a sculptural appearance made from wood - the finger jointed solid oak is certified FSC and is sourced from sustainably managed forestry resources. The Eigen Coat Stand has already launched with John Lewis in the UK and will be available shortly in France, Switzerland and Italy. The home assembly aspects of the coat stand are an important consideration and we have clear step-by-step instructions. The design also flat-packs very economically, producing a compact package that can be carried home by car or public transport.

The Eigen Coat Stand is manufactured by European furniture brand Woodman. Designer Leonhard Pfeifer was born in New Zealand and established his studio in London in 2003 from where he works with furniture manufacturers internationally.

See more of Leonhard's work at his site.