Modern Art Placemats Turn Fine Art Into Food & Win Gold Design Award
Erwin Bauer of Bauer Concept and Design created a series of smart, conceptual and functional placemats, shot by photographers Janto Lenherr and Michael Stobl for Vienna's Mumok Museum of Modern Art Restaurant and hotels. Each design interpreted a famous modern artist's work as food on a plate, which was then photographed.
The series of placemats won the 2009 Gold from the European Design Awards in the Miscellaneous Print category.
If you are familiar with the following artists whose work has been turned into food on a plate, you will really appreciate these. For those who are not, I included a piece of their work below each placemat image, so you can have a better appreciation of how clever these are. And I think it makes for a much more interesting post. I hope you do, too.
below: Christo and Jeanne-Claude, Wrapped Trees, Fondation Beyeler and Berower Park, Riehen, Switzerland 1997-98 Photo: Wolfgang Volz, ©Christo 1998
below: Composition with Large Blue Plane, Red, Black, Yellow, and Gray, 1921, Oil on canvas, 60.5 x 50 cm (23 3/4 x 19 5/8 in), Dallas Museum of Art
below: Hermann Nitsch, Splatter painting,1983, Oil and Acrylic on Canvas, 190 x 300cm, courtesy of Saatchi Gallery
below: Joseph Beuys (1921-1986), Fingernail Impression in Hardened Butter, butter and wax in plastic box multiple on perforated grey board, 1971
below: Jackson Pollock, 1950, painting #18, Guggenheim museum
below: Andy Warhol's cover art for his Velvet Underground & Nico Album
below: Yves Klein, Untitled blue monochrome (IKB 82), 1959. Dry pigment in synthetic resin on canvas, mounted on board, 36 1/4 x 28 1/4 inches (92.1 x 71.8 cm). Solomon R. Guggenheim Museum, Yves Klein © 2007 Artists Rights Society (ARS)
2009 Gold Award, MUMOK Placemats:
Agency: bauer konzept & gestaltung gmbh
Category:30. Miscellaneous printed
Client: MUMOK Museum Moderner Kunst Stiftung Ludwig Wien
Designers:Erwin K. Bauer
Photographer(s): Janto Lenherr, Michael Strobl
all placemat images courtesy of erwin bauer, art images courtesy of various museums and galleries