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Letter-pressing and Loteria Cards in Cedar Boxes Make For Stunning Wedding Invitations by Konnect Design.



Branding and design company Konnect Design, took the bride and groom's backgrounds and the the event venue into consideration when designing these beautiful and unique wedding invitations which include letter-pressing, elegant typography, loteria cards, reply cards and vintage stamps, packaged in a cedar box.

Union at the Union


She’s from East LA. He’s a gringo from the South Bay. When their worlds united it was truly meant to be, which made for an appropriate theme surrounding this couple’s big day.



Her Latin roots inspired the use of Loteria (Spanish Bingo) cards, as well as cedar boxes that Konnect Design of Santa Monica had custom made and shipped from the Dominican Republic. The boxes housed the letterpress invitation and reply cards (complete with vintage postage stamps) and also served as a nod to the cigar roller who would be entertaining the guests at the wedding reception.



Reply Cards:


The letter-pressed menus at the wedding were also designed by Konnect in keeping with the look of the invitations:


Since the couple was to be wed at the historic Union Station in downtown Los Angeles, it seemed more than fitting to title the piece, Union at the Union.



all original images (they have been composited for this post) and descriptions courtesy of konnectdesign.com

The bride and groom are as beautiful as their invitations. Here they are in Argentina on their Honeymoon:
above image from Facebook

konnect design
710 Wilshire Blvd
Suite 404
Santa Monica, CA 90401
310.394.1247


The Controversy (and the Talent) Behind The Beautiful Farmer Commercial for Dodge Ram Trucks From The Super Bowl.




One of the most memorable spots on yesterday's Super Bowl - and one that has made it on most reviewers "Best Spots of the Super Bowl" lists - is also one which has been stirring up some controversy, at least amongst the ad community. Frankly, anyone outside of the advertising business could not care less, so I won't be surprised if you've stopped reading this already. But back to the subject at hand.

You may think the uproar is because of the numerous mentions of "God" or because of the the fact that some feel Farming has radically changed since Paul Harvey gave the speech used as the voice over at the National FFA Convention in 1978, but it's actually the spots' originality which has been questioned. I wanted to clear up a few things regarding that as well bring some credit the well-deserving photographers whose work was used in the ad.

Created by the Richards Group, the two minute spot with the Paul Harvey voiceover is an updated version of a concept originally seen in a video for Farms.com.

The Dodge Ram Truck  "Farmer" Super Bowl commercial:

The Farms.com video:


But let it be known that Farms. com has made a point of publicly supporting the ad with both tweets and this new description under their own video on You Tube:



As well as including this info in a hovering window atop the You Tube video:


While it's not the first Super Bowl commercial to have been inspired by a previous one, nor the first to take an already produced idea and make it far superior in terms of production quality, both The Richards Group and Farms.com - as well as the Chrysler brand - are to be commended for creating and running an ad that was powerful in its quietude and a refreshing change from the fast-paced, noisy, special effects ads that dominated most of the broadcast.

Whether or not you feel the ad was derivative, one thing that is not debatable is the incredibly stunning imagery in the ad and it is those photographers whose work I want to bring to your attention.

Below are the ten photographers whose beautiful imagery is to credit in the Dodge Ram Truck "farmer " Spot:
Andy Anderson
William Allard
Jim Arndt 
Daniel Beltra,
Mark Gooch,
Andy Mahr,
Kurt Markus,
David Spielman,
Matt Turley and
Olaf Veltman.

Creatives from The Richards Group who worked on the spot include Creative Directors Jimmy Bonner and Rob Baker and Freelance art buyer/ producer Deb Grisham.

Addendum: If it wasn't already clear, the Dodge Ram Farmer ad by The Richards Group also stands as a testament to the importance of production values and having people in charge with taste. Creatives, Account Staff, Producers and most importantly, a client, that understand the impact of visuals in addition to the content and copy (and sometimes the need to spend a little more) can make all the difference. Imagine if they'd simply run the Farms.com version.

UPDATE: For every view, download or share of “Farmer” located on the brand’s website at www.ramtrucks.com/keepplowing, Ram will make a donation to FFA. Funds raised will go to local FFA chapters for student programs geared toward fighting hunger in communities across the country.

It Would Take A Lot Of Lincoln Logs To Recreate This $44 Million Cabin. The Huntsman Estate in Park City Is For Sale.



I was recently reading about Jeffrey Katzenberg's Park City Estate for sale in The Hollywood Reporter and went to get a closer look at it when I stumbled upon the Huntsman Estate in Park City, which dwarfed the Katzenberg Kozy Kabin Komplex. This 22,000 square foot estate which sleeps over 20 and has a car collector's dream garage is on the market for $44 million.

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