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Puppy Chow. PhyDough Is An Organic Food Truck For Dogs!





Gourmet cookies, ice cream and take-home dough are for the dogs. At least these particular ones are. And delivered in a gourmet food truck, no less.


above: Truck graphics designed by Coolhaus

PhyDough is the brainchild of Patrick Guilfoyle, self-proclaimed dog lover, food snob and Francophile. Owner of Burbank's Double Dog Dare Ya, Patrick originally began by creating preservative-free cookie dough for dog owners to bake the treats for their canines at home. Upon recognizing the growing popularity of gourmet food trucks, he teamed up with Natasha Case of Coolhaus Ice Cream Truck fame who heped him to bring the PhyDough Truck to reality.


above: a fan photo from Facebook shows ZuZu, a fan of the peanut butter and bacon ice cream sandwich

above: (another fan photo) Che loooved his peanut butter bacon ice cream and peanut butter cookies :)

Made with organic and human grade ingredients, the treats do not use processed sugar though some contain syrup) and Coolhaus makes the soy or yougurt based ice cream treats for the dogs. The PhyDough itself is available for take-home and bake yourself usage. The products need to be kept in the freezer because they are preservative-free.




Note: these are only for canine consumption, not for children or adults.



Interested in hiring the truck for your next Pawty? Contact them here

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29 Famous Fashion Designers Sketch Wedding Gowns For Kate Middleton.



In the December 15th issue of WWD, numerous designers were asked for their wedding gown design suggestions for the upcoming nuptials of commoner Kate Middleton to HRH Prince William of Wales.

TIA Lingerie Design Winners & Finalists Modeled By Helena Christensen



above: Morphology by Nikolay Bojilov was the International Winner of the 2010 Triumph Inspiration Award (TIA)

Triumph International, one of the world's largest underwear manufacturers, kicked off last Fall's London Fashion Week with a star studded catwalk show led by young designers, for the international final of the Triumph Inspiration Award 2010.



The event was hosted by Actor and Dancer Adam Garcia, and judged by the fashion industry’s crème de la crème – Supermodel, Helena Christensen; Photographer, Rankin; British Fashion Designer, Matthew Williamson; Actress and Singer Karen Mok; Chair of British Fashion Council Development Committee, Hilary Riva and Head of Global Brand Management Triumph, Suzanne McKenna.



The panel declared Nikolay Bojilov from Bulgaria the winner of this year’s global final of the Triumph Inspiration Award with the design “Morphology”, shown below:



Despite strong competition from 26 other countries and much deliberation by the judging panel, Nikolay Bojilov scooped the prize of €15,000 and the phenomenal opportunity to work alongside Triumph’s design team in Hong Kong to turn their winning showpiece into a commercial garment, to be sold as a limited edition piece in Triumph’s stores and selected outlets worldwide from summer 2011.

The 2nd place was awarded to Amaya Cárcamo from Spain with “Wood Sensation” who won €10,000:


The 3rd place winner Ludovico Loffreda from Italy with “Memory of Shape” who won € 5,000:


This was the third year that Triumph International, one of the world’s leading lingerie and shapewear brands, invited young students from world-renowned fashion schools to prove their creativity in an international design contest of the highest calibre.

By interpreting the design theme “Shape Sensation”, upcoming talent took centre stage with their multinational view of shapes and silhouettes. This year, for the first time, a one-piece design was allowed to be entered instead of only a two-piece bra and briefs, but the big goal remained the same: win over the jury with the inspiration and creativity of a unique showpiece.

Here are the other finalists, modeled by Helena Christensen, each of which took first place in their individual country competitions.

below left: Kao Tsai Hsuan - GEOMETRY - Shih Chien University Fashion Design Department
below right: Tovah Cottle - BODY ARCHITECTURE - MSIT


below left: Phan Thi Cam Tu - PREGNANCY -Architecture Univerity of HCMC
below right: Isolde Mayer - STONE COLD - Fashion Institute of Vienna


below left: Caroline du Chastel - CUBISTERY - Atelier Lannaux, Bruxelles
below right: Justin Singh - SANDS OF TIME - George Brown College


below left: Xu Yi -FEI(extraordinary)/FEI (fly) - Sichuan Fine Art Institute
below right: Dennis Lyngsø - MOTH METAMORPHOSIS - Teko


below left: Liisa Nieminen -90-60-90- Aalto University School of Art and Design, Helsinki
below right: Sofie Insam - SHAPE EXPLOSION - Istituto Marangoni, Paris et Milan


below left: Manuel Marte - HUMAN ANIMAL SYMBIOSIS -ESMOD, Munich
below right: Eugenia Dimopoulou - FLESH -A.K.T.O., Greece


below left: Da Da Sze Man Tang - DIAMONDDRESS -FAST- ITCSS
below right: Yadvi Aggarwal - BACK TO THE BASICS -Pearl Academy of Fashion


below left: Suzanne Ferncombe - IF I WERE A BOY? -Limerick School of Art & Design, Ireland
below right: Karine Feldman - QUEEN ELIZABETH THE 1ST -‘Shenkar’ College of engineering and design, Israel


below left: Ayumi Kawase - A BRASSERIE IMAGING A FOREST -Bunka Fashion College
below right: Peet Dullaert - SENSIMOTION -ArtEZ


below left: Anette Boman - SENSATIONALLY SHAPED INFORMATION -ESMOD, Oslo
below right: Cristina Homen de Gouveia - BODY FRAME -Faculdade de Arquitectura da Universidade Técnica de Lisboa, Portugal


below left: Grace Eliana Sugiarto - PRESERVED BEAUTY -Raffles Design Institute, Singapore
below right: Elin Engström - IMAGOMANIA -The Swedish School of Textiles, Borås


below left: Benjamin Blarer - HIT-OR-MISS -FHNW-HGK Basel Institute Fashion-Design
below right: Isabella Newell - CIRCUS FREAKS - Central Saint Martins:



Overall global TIA winner Bojilov not only won the prize of Euros 15,000 (with the 2nd and 3rd places winning Euros 10,000 and Euros 5,000 respectively) but also the opportunity to work alongside Triumph’s design team in Hong Kong to turn their winning showpiece into a commercial garment to be sold as a limited edition piece in Triumph’s stores and selected outlets worldwide from September 2011.

Triumph International is one of the world’s largest underwear manufacturers. The company enjoys a presence in over 120 countries with its core brands Triumph®, sloggi®, Valisère® and HOM®. Triumph employs more than 37,500 people; in 2008, the company achieved a turnover of CHF 2.37 billion.

images and info courtesy of Triumph International

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