Belvedere Vodka Goes "Street" With The Launch of IX

Belvedere Vodka is hipping up their image with their new release of Belvedere IX (pronounced "One-X"). They hired bad boy Paris artist Andre to promote the liquor and tag the bottle. And, of course, he's the star of the launch parties (the one in Los Angeles just took place on Feb. 5th ) and the New York launch took place last night at The Bowery Hotel.

Who is Andre?

Andre Saraiva (aka Andre or Mr. A) was born in Sweden and raised in Paris. At 36 years old, has his hand in several ventures; nightclub impresario, co-owner of the hip NY hotspot, the Beatrice Inn and a fashion designer who has his own boutique in Paris, the Black Block.


above: some of Andre's fashions for Black Block

Above: I love his umbrella available at his store, Black Block.

examples of Andre's work (courtesy of askart.com):


In keeping with the hip vibe, the photos of Andre for the campaign were shot by Terry Richardson:

above: French artist Andre Saraiva (aka Andre or Mr. A)

above: Andre tagging a model.


above: Andre at the Hollywood launch, tagging the wall.

More about the Vodka:





Belvedere IX micro site
The main Belvedere site.
Special thanks to Clashbabi.blogspot.com

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Dan Aykroyd's Crystal Head Vodka

Funnyman Dan Aykroyd's Crystal Head Vodka is No Joke.

Well known comedian Dan Aykroyd has released a new premium vodka called Crystal Head Vodka, a product which had people wondering if it was a spoof or the real deal. The videos have gone 'viral' and here's some actual product info for you.

It's real and it's a quadruple-distilled vodka made with pure Newfoundland water triple filtered through herkimer diamonds (which are actually crystals).




The hard to deny 'hook' is that it's packaged in a stunning crystal skull (that is apparently accurate to the real thing) designed by John Alexander and made by Bruni Glass in Milano Italy.



The site has a series of videos in which Dan Aykroyd delves into both the mystical and the archaelogical and Phil Power talks about the actual distillation process.




Dan explains his fascination with the invisible world and how Crystal Head Vodka ties in with the story of the 13 Crystal Heads that have been unearthed at various times on our planet... from the Yucatan to Tibet. The heads are believed to emit positive energy, good will and prosperity.


Above: Phil Power of Newfoundland Labrador Liquor Corp.



Special thanks to my fave folks over at NOTCOT for these great images of the packaging:







Dan Aykroyd has his own selection of wines as well.

Visit Dan Aykroyd Wines here.

So, where to buy Crystal Head Vodka?
If you live in California you can buy it online here (I just did!) ..they are only shipping to California at this time.
Also shipping only to California, you can buy it here.
Also available at Beverage Warehouse.
Also selling it is the Wine Exchange, but at present they are sold out.
Also sold out at Bevmo.


Crystal Head Vodka site.

If you like unusual vodka bottles, look at these 10 bottles designs.

Or if you're into "green' Vodka, check out these 10 organic vodkas.