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Aquariva by Gucci is the exclusive made-to-order speedboat created as a result of a collaboration between Gucci, Riva and Officina Italiana Design. The Aquariva by Gucci speedboat was customized by Gucci's Creative Director, Frida Giannini. The model was designed to take part in activities marking Gucci’s 90th anniversary in 2011 and was recently unveiled at the International Cannes Boat Show.