HOM's 2014 Collection for Men (or My Excuse To Post Some Very Hot Men In Undies).

To be perfectly honest, I have featured this new 2014 Spring Summer collection from HOM for the gorgeous models and photography as much as for their well-designed underwear and briefs. So, if you're not in the market for new underwear, think of this as a gallery of abs and eye candy.



Born in 1968 in Marseilles, the HOM brand was innovative in the men's underwear world by creating and selling a product which, for the first time, would propose both comfort and support to its customers.



Since then, HOM has never ceased to offer its know-how and creativity in the men's underwear arena and is now considered a specialized brand in Japan and Europe. The design, shapes, quality and comfort of their products are well-known and have received acclaimed, not only for their underwear collections, but also for their men's pajamas, swimwear, robes, socks and lounge wear, which are very varied and designed to fulfill specific customers’ needs.

Here's are their new underwear and swim trunk styles (broken down by collection) for Spring/Summer 2014:

Business:


HO1:


Temptation:


Black Addict:


Sport (3 styles):




e.Go (8 styles):






Heritage (9 styles):










To see all of the products made by HOM visit their website here or shop their online store here.

The Beautifully Twisted Photography of Nikita "Nikitzo" Zolotarev.

Russian born Nikita Zolotarev (aka Nikitzo) is both a make-up artist and commercial photographer who works and lives in Leipzig, Germany. With food, fashion and tabletop work and his credit, it is his stunning ballet and contortionist photos that I find the most compelling.




Zolotarev is best known for the calendars he has shot of world-renowned contortionist Julia Gunthel, who goes by the stage name Zlata. I'm not sure if the two are merely business partners or a couple, but both Nikita and Julia were born in Russia, both now live in Leipzig, he has taken almost all her photos for the past several years, travels with her (she has a son) and together they own and run Zlata Media.

The Telegraph covered her 2012 calendar, The Daily Mail featured her 2013 calendar and HuffPo recently covered her new 2014 Calendar, but I wanted to share with you the best from those as well as some of his lesser known photography.


above: photographer and make-up artist Nikita Zolotarev in his studio

I have chosen some of my favorites from the breadth of his work to share with you so you, too, can marvel at both the flexibility of his models,  and the beauty of his work.




















And although not featuring contorted models, here are some of his other fashion photography:






As I mentioned at the beginning of this post, Nikita is also a make-up artist. Below he is applying the makeup on Julia Gunthel for the cover of her 2014 Zlata Calendar:


The final cover of the 2014 Zlata Calendar by Nikitzo:


You can purchase the 2014 calendar here

all images courtesy of Nikitzo