Pantone on Draught. The Ultimate Color Guide For Beer Lovers, Beertone, Is Now Available for Purchase.

Here's a Pantone-like color guide that is truly useful for Beer enthusiasts. A brilliant idea from Alexander Michelbach and Daniel Eugster of Switzerland, they have captured accurate colors and compiled a color matching system in booklet form, featuring 202 beers from Switzerland and relevant information about them.

The project was successfully funded via their own social media crowdfunding campaign and is now selling the Swiss edition Beertone color charts, which began shipping April 15th.

Below is an ad and a video they created to promote the Beertone concept via social media:



What is on each card of the Beertone color chart:


Three purchase options - which all come with Beertone stickers and mats, make great gifts for the Beer Aficionados in your life:


Shop for the Beertone color matching system here.

Now, if only they'd sell the wonderfully branded pilsner glasses and beer mugs on their own...



Beertone

A Pantone Guide Fit For A Queen: The Diamond Jubilee Colour Guide

Pantone and Leo Burnett London chart six decades of style for Queen Elizabeth II with the launch of a limited edition Diamond Jubilee Colour Guide

the press release: LONDON, 1st June 2012 – In celebration of Queen Elizabeth II’s 60 colourful years on the British throne, Pantone, the global authority on colour and provider of professional colour standards for the design industries, and leading advertising agency Leo Burnett, have teamed up to launch a limited edition colour guide to mark the Queen’s fashion-forward colour statements.

For over 60 years, Her Majesty has opted for a full spectrum of perfectly colour coordinated ensembles, from the Primrose Yellow she wore at Will and Kate’s wedding in April 2011 to the tasteful Lilac Snow outfit she wore last year during a visit to Northumberland.



To mark the Queen’s Diamond Jubilee, this bespoke, limited-edition, numbered colour guide is designed to capture and commemorate some of the Queen’s most memorable colour choices since her coronation – featuring PANTONE® Colour references and citing the date and location that determined her outfit colour choice.



Justin Tindall, executive creative director at Leo Burnett London, said, "When you see footage, or read commentary, of Queen Elizabeth on her official engagements, at a Royal Wedding or even watching her horse race at the Derby, there is always mention of what she’s wearing. It has been an ever-present subtext to the 60-year reign of our Monarch. The Diamond Jubilee Colour Guide is a celebration of that reign through colour and its meaning – a blend of Leo Burnett’s creativity and Pantone’s expertise in honour of the Diamond Jubilee."



Leatrice Eiseman, executive director of the Pantone Colour Institute®, commented on the Queen’s colour choices: “The Queen’s decision to favour one colour in every outfit is a strong style statement. Monochromatic colour schemes make the wearer appear taller, delivering a more stately air – perfect given that Queen Elizabeth is not tall at 5’4’’. Choosing one colour theme also ensures the outfit does not detract attention from the wearer – which is particularly important if you’re the Queen.”

Selecting feature colours from the Queen’s wardrobe, Leatrice reflects on some of the most notable colour selections:


above image courtesy of oomph

PANTONE 13-0755 Primrose Yellow “The Queen’s royal wedding outfit from 2011 was Primrose Yellow. Yellow is a colour that speaks to the future with hope and optimism. William’s wedding was a time of national celebration and this choice of yellow complements the joyous mood of the occasion. It’s a colour that is high visibility (befitting a queen), while still not detracting from the bride.”

PANTONE 13-4411 Crystal Blue “Blue is a colour staple in the Queen’s wardrobe, it’s a colour that communicates constancy and it is also symbolic of her devotion to the British people. Blues traditionally have calming properties and she is often seen wearing them during difficult times. Blue is also seen as de-stressing so it’s no surprise she was sporting a serene blue to a Royal Garden Party in 2010.

PANTONE 16-2124 Pink Carnation “Queen Elizabeth wore lighter tones of pink more frequently when she was younger, adding softness to her role as Queen and make her seem less austere, for example the PANTONE 16-2124 Pink Carnation she wore to the Chelsea Garden Party in 1967. In recent years however, she has been seen in trendier bright pinks, defying her age and communicating that she is a monarch modern in thought and spirit.”

PANTONE 13-5414 Ice Green “During the Queen’s landmark state visit to Ireland, the first since the country gained independence in the 1920s, she was seen in a cool shade of green. Her colour choice echoed the sentiment of her visit as green is widely seen to symbolise new beginnings, fresh thoughts and rejuvenation.”

To make this possible, the guide was printed by Precision Printing using HP Indigo technology. Comprising 60 images of the Queen, the challenge was matching the colours and printing the ultra short run of 60 copies. Precision Printing used its HP Indigo 7500 Digital Press and the 7-colour (CMYKOV) HP IndiChrome on-press PANTONE emulation, simulating PANTONE MATCHING SYSTEM® that can match 97 percent of the PANTONE Colour range, to achieve exact colour matching.

A special presentation box was made for the book to be presented to Her Majesty.

Creative Credits for The Queen Palette project:
Agency: Leo Burnett London
Art directors/Copywriters: Will Thacker,Blake Waters,
Executive creative director: Justin Tindall
Print producer: Chris Dale
Art buyer: Leah Mitchell.
Artwork, creative imaging and colour management: Mundocom
Photographer: Andy Rudak.

images courtesy of Leo Burnett, Adweek and Pantone

Talking Turquoise, Brands Embrace Pantone's 2010 Color Of The Year.

If you haven't heard by now that Pantone® named Turquoise, specifically, PMS 15-5519 Turquoise, their 2010 Color Of The Year, you must be deaf. Or colorblind. Each year, Pantone®, the self-proclaimed global authority on color, chooses a specific hue of color to receive the honor and for 2010, it's the blue-green hue of the Caribbean waters.


above: Antigua

Now, what is a little odd is that Turquoise was a big color for fashion LAST year and many lines have discontinued items in that color for this 2010 year (like Apple, Gucci, Beirn And HeysUSA). Perhaps Pantone was picking up on last year's trends? In any case, some Turquoise colored items in this post may be discontinued or found on sale or on ebay.


above: turquoise earrings from Vivre

Keep in mind that Turquoise varies quite a bit in hue given that it's a subtle and delicate balance between blue and green. Therefore some of the items below may be a bit greener (more yellow added to cyan) and some a bit bluer (more red added to cyan). Some color lovers may argue that they are "aqua", "sea green", "seafoam", "peacock" or "teal" - but all are clearly within the family.

Truly Turquoise

Modernica "Build Your Own" Shell Chairs:


Hunter Wellies and Beirn Ballet Flats:


Arktura coffee table:


Elica Mini Om wall mounted Kitchen Hood:


Kara Ross Turquoise Stingray (shagreen) jewelry:

Keep Calm And Carry On poster:


Apple iPod:


Vipp New Limited Edition 2010 Mermaid Collection:


Nixon Watches:


Olympus µ Tough waterproof digital camera:


Rachiele's real Arizona turquoise sink basin:


Turquoise Electrolux Washer and Dryer:


Turquoise nail polish- Quirious, China Glaze, Pop and OPI:



Heys USA Business Case and Carry On luggage:


Garnet Hill's Ocean towels & bath rugs:


Supra Skytop Chad Muska Pro Model kicks:


Hunter Douglas Turquoise metal mini blinds:


Gucci Etretat Rubber turquoise flats (on sale now):


LG AX260 Turquoise mobile phone & Nokia's Mobiwoo in Turquoise:


Marc Jacobs Benny Bag:


More Blue than Green, but still considered Turquoise:

The following items tend to be less green than Pantone's actual color of the year and appear to have more blue than green or yellow in them, but they are still referred to as "turquoise" by their manufacturers.

Nintendo DS:


Stokke Strollers, high chairs and more:

Hamilton Beach blender and toaster:


Kitchen Aid Mixer (Martha Artisan Collection):


Hermes leather, canvas and linen goods:


Versace Atelier Dress:


Versace Fox Fur and leather handbags:


Jonathan Adler's Lacquer and Enamel collections:

The press release:

Pantone LLC, an X-Rite company (NASDAQ: XRIT), and the global authority on color and provider of professional color standards for the design industries, today announced PANTONE® 15-5519 Turquoise, an inviting, luminous hue, as the color of the year for 2010. Combining the serene qualities of blue and the invigorating aspects of green, Turquoise evokes thoughts of soothing, tropical waters and a languorous, effective escape from the everyday troubles of the world, while at the same time restoring our sense of wellbeing.
“In many cultures, Turquoise occupies a very special position in the world of color,” explains Leatrice Eiseman, executive director of the Pantone Color Institute®. “It is believed to be a protective talisman, a color of deep compassion and healing, and a color of faith and truth, inspired by water and sky. Through years of color word-association studies, we also find that Turquoise represents an escape to many – taking them to a tropical paradise that is pleasant and inviting, even if only a fantasy.”
Whether envisioned as a tranquil ocean surrounding a tropical island or a protective stone warding off evil spirits, Turquoise is a color that most people respond to positively. It is universally flattering, has appeal for men and women, and translates easily to fashion and interiors. With both warm and cool undertones, Turquoise pairs nicely with any other color in the spectrum. Turquoise adds a splash of excitement to neutrals and browns, complements reds and pinks, creates a classic maritime look with deep blues, livens up all other greens, and is especially trend-setting with yellow-greens.
In fashion, Turquoise makes a statement that can look elegant and dressy in fine silk and gemstones, or casual and fun in cotton and athletic apparel. Because of its versatility, Turquoise is a great accent color in jewelry, purses, shoes, hair accessories and even nail polish for women, and ties, shirts and sportswear for men.


For brides wanting a flattering choice for attendant apparel and accessories on their big day, Turquoise is now one of the nearly 200 PANTONE WEDDING Colors available from Dessy (shown above), a leading manufacturer of bridesmaid, social occasion and flower girl dresses, as well as destination wedding gowns under the labels Dessy Collection, After Six, Alfred Sung, Lela Rose Bridesmaid and Sandals Destination Wedding Dresses. PANTONE WEDDING exclusively from Dessy provides a collection of color tools to make it easy for brides to achieve perfectly color-coordinated weddings – from inspiration to “I do.”
Additionally, Turquoise is one of 3,000 colors available in Pantone’s line of superior-quality, eco-friendly paint. PANTONE Paints combine the accuracy of PANTONE Colors with the beauty of high-performance Dutch paints. Perfect for a powder room or bedroom, Turquoise is an evocative, spa-like hue that adds an undertone of warmth and excitement to any cool space. In the kitchen, Turquoise adds a unique flare to tabletop and appliances.
Pantone is pleased to announce PANTONE 15-5519 Turquoise, an inviting, luminous hue, as the Color of the Year for 2010.

Turquoise Blogs and Sites
Like Orange, Turquoise is one of those tertiary colors that certain designers and interior decorators tend to favor. There are blogs and sites about all things turquoise. Here's a few for you to enjoy.

Y Livings's Selection of Turquoise items (although most are really shades of blue):



Erin's House Of Turquoise:


Everything Turquoise:



Turquoise Chic: