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Showing posts with label IKEA UK. Show all posts
Showing posts with label IKEA UK. Show all posts

The IKEA Billy Bookcase Turns 30 & Gets Its Own Book





The IKEA Billy bookcase is a legend by now. Spurring projects like Pimp your Billy,tons of fan sites, hacker sites and youtube videos, it's no wonder the world's best selling customizable bookcase now has it's own book celebrating 30 years of existence and over 41 million bookshelves sold.

The Billy:

above: the classic simple Billy in natural, white or black can then be customized with everything from glass doors, various shelves, tons of configurations and special stickers.


The Book (thanks to a reader, I now know there are 2 versions of this book, the one below in not in English and the one shown at the top of this post IS available in English):




above: The book celebrates 30 years of the Billy Bookcase

The Designer:




Created by Gillis Lundgren (above) in 1979, the bookcase is the bestselling single piece of MDF furniture in the world. Designed by only the fourth employee for Ikea, 41 million have been sold since 1979. The factory where the bookcases are made knocks out 15 Billys a minute; 3.1 million a year.

As it turns 30, some of the IKEA stores are celebrating with a 3 for 2 sale, special limited editions, events and of course, the book.

Special Limited Editions:


Designed by Annika Bryngelsson, the special edition, BILLY JADER is decorated with Shakespheare's love poems, while BILLY BJASTE was inspired by Japanese manga.





Download an animated Billy Bookcase screensaver for your mac or PC here.

See a video of What Your Bookcase Says About You and an article from BBC news here.

The Billy Ballet, an event to celebrate the 3 for 2 sale and birthday:



IKEA

IKEA UK's Never Ending Design Stories: Mixed Media Videos



The IKEA UK site has a wonderful series of little online movies that mix film and animation to introduce us to 20 designers, and their inspiration for various IKEA PS products.



The IKEA PS collection is a line of 46 products by 20 designers that combine good design with the economical use of resources and responsiblity for the environment. Chairs, bookcases, dressers, benches, room dividers, lamps, clocks, wall mirrors, glassware, decor, textiles and rugs are amongst the products in the collection.


Above: the home page of the Never Ending Design Stories

The Never Ending Design Stories begins in a Seed World where animated dandelion seeds are drifting through the sky.



The 'seeds' represent the stories. As you click upon each seed, a designer within the pod is exposed and a small film begins featuring that designer discussing the product from the PS collection for which they personally designed.

Smartly designed for consumer use, the 'seed' (or product story) you've already viewed has a yellow flag trailing from it so when you return to the Seed World, know which video you've already seen:




Each video has the options to be viewed with or without sound and subtitles. At the end of each little film, you are given the product information such as the name, price and dimensions:




They are all very different, but equally charming and give you a much greater respect for a product as seemingly mundane as a towel. Following are a few screen grabs from some of the 'stories'. Please click on the images to enlarge:












Go see all the Neverending Design Stories here.

The Masters Meet Ikea:
Koya Abe and his Digital Art:




Digital artist Koya Abe's Project: Display 3 is a series of large c-prints that combine the human subjects of traditional European Portraiture paintings with images of contemporary interiors, creating an unusual contrast that is virtually impossible to ignore.






the project as explained by the artist:
PROJECT: Digital Art Chapter 3:

Visual technology and installation systems have been developed to create displays for the ideas of perception and desire. Human beings seek ways to portray themselves within a social context. In such they will seek to use representations of common desires to represent the way in which they seek to be perceived. People aspire to have an ideal display of their life. Ironically, at the same time they to seek to find their ideal life within the display. Modern commercialism realized this strategy and engaged the method of display in the same way that traditional portrait painters had in the past.






This project explores two apparently different periods and art traditions. One area is the tradition of European portrait painting and the other is the “art” of modern commercial presentation. In this context, the paintings are historical masterpieces intended for an exclusive audience and the other is a commercial interior showroom for the mass market. These two image sources were created in different physical, historical and conceptual terms, the “high art” of the aristocracy and the “consumer art” of an Ikea showroom. However, they have one area of common ground; an idea that I refer to as “display.” This is a key concept for both of these visual sources and is an underlying concept for art and visual history.









Koya Abe is a Japanese artist who has resided in New York City since 1994. He currently teaches photography and digital imaging in the Department of Art and Art Professions at New York University.

The NY Times said ..."Koya Abe is a Japanese-born artist with one eye on cultural stereotypes of the East and the other on the ''Wild West'' of Hollywood movies and tourist destinations. Using digital technology, he inserts Samurai warriors and other figures in traditional Japanese costume into re-enactments of American frontier gunfights and pioneer life. This cultural crossover is both amusing and disconcerting in its blend of mythologies."

Visit the artists site here.

Koya Abe

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