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Cartier's Surprisingly Hip Launch
For Their Latest Watch



While I've always been a fan of Cartier, especially their watches, I wouldn't have described them as a hip company or a cutting edge company or even a company in touch with an audience under 40 years of age.

However, their fabulous, artful and beautifully illustrated launch of their newest watch, the Ballon Bleu has changed my mind.

By creating a microsite that showcases six different comic book writers/illustrators' work as well as seven Ninth Art writers in an unusual visual odyssey they have made me re-examine my previous notion of this luxury jewelry and watch manufacturer.

I can hardly do the entire site justice without reproducing it, so let me just share a few of the illustrations and a few frames of the comics and let you experience the entire thing for yourself.

Click on the images below so you can see them larger and appreciate the art.




Above: six different illustrations, each showcasing the blue cabochon in a different visual interpretation.




Above: 3 different examples of partial comic strips written about the watch

Of course, the watch is stunning. It's most notable feature, the large blue cabochon sapphire winding mechanism incorporated into the bezel and open on both sides. Followed by the unusual slightly rounded shape of the front and back of the face.





Above: The unusually set blue sapphire cabochon winding mechanism on the newest Cartier watch


Above: A detail of the watch face

Like most of Cartier's bracelet watches it's available in 18k yellow, pink or white gold (with or without diamonds) and 18k yellow gold combined with stainless steel (no diamonds).


Above: The unusual shape of the Ballon Bleu

So, in addition to tempting me with yet another stunning horological adornment, Cartier's microsite has captured my eye as well and I wonder if they've produced hard copies of these 'stories'.



Most surprisingly of all, I must declare, Cartier is hip.

See for yourself here.

or buy the watch here.

Modern Interior Design. On a Different Scale.


Above: Art Deco City room (look at the Corbusier Chairs and lucite table!)

Before you simply glance at the pictures below and think you are simply viewing yet another series of beautifully designed modern interiors... STOP and realize these are miniature models.

That's right, tiny handcrafted replicas of rooms and interiors by craftsman Peter Tucker, who calls them "Roomboxes". He creates everything down to the replicas of famous classically modern furniture like that of Corbusier and Reitveld as well as working light fixtures of all sorts.

Throughout this post, be sure to click on the images to enlarge them so you can appreciate all the details.


Above: the Artist and Craftsman, Peter Tucker

Below is an interview with the artist, reprinted with his permission:
Peter Tucker's contemporary miniatures spring from a 180-degree turn in life about 10 years ago. He had been a school psychologist and then he had owned and operated a systems database design-consulting firm. Peter is thrilled with the change.

"Around that time, two curves crossed. One was that I was getting less and less enjoyment in systems and the second was that I wanted to do something creative. In computer database design, the things you do disappear before you finish.
Sometimes I worked on a project for years, got very well paid, then the project was scrapped and I felt I had nothing to show for the work."

That career also involved a major amount of travel. The final epiphany for Peter came when he was sitting alone in a hotel room far from his home in British Columbia, when a good friend died, and a day later, his mother-in-law died. "I realized that it wasn't much of a life if you can't be there for your friends and family.


Above: Beautifully accurate modern room, down to the objets d'art (click on image to enlarge)


Above: another view of the above modern intimate interior

"The kids were no longer really a responsibility and Jeremie (Peter's wife) was tremendously supportive, even though we both knew that it would never be the financial equivalent of database design. On the other hand, I would not be spending 250 days a year away from home."


Above: A perfect little replica of the bedroom from the beloved children's story "Goodnight Moon".

Known for his modern doll house furnishings and lighting, Peter's only previous experience with miniatures was a doll house he helped build for his little sister when he was about 10, and another doll house he started building for his daughters, Heather and Michelle, many years ago.


Above: A painstakingly perfect working art deco light sculpture of tiny proportions.


Above: a modern two-story loft (click on image to enlarge)


Above: Detail of the above modern loft

"I was still traveling a lot when I started it and I finished it years later, after they were grown. and had left home. I really enjoyed building it. I found it very satisfying. Miniatures were all new to me, but Jeremie's parents were antique dealers in Connecticut and she had lots of contact with miniatures and dolls. "


Above: Peter's roombox of the Frank Lloyd Wright designed Zimmerman House, his "Usonian" period

Peter's first show was in Seattle, Washington, where he met Marilyn and Andy Benedict of Maison des Maisons. The Benedicts invited him to be their featured guest at the Chicago International show in 1999. Since then, Peter has been a Chicago International regular. A boost in the direction of modernism came from a client Peter met at the Seattle show "Her father was an engineer with Frank Lloyd Wright and she was only interested in modern miniatures," Peter said. Looking for someone to build her room structures, Annie Herzfeld approached Peter, who was pleased to take the task. "Over the course of that year, I got hooked on modern," he said.


Above: A detailed miniature of a Greene & Greene dining room

Peter had been doing Arts and Crafts, Art Deco, and Greene and Greene structures.
"Once I got involved with Annie, I became more involved modern. "I really like to make things that are as accurate as possible, or more importantly, convey the accurate feel of what I am trying to reproduce.


Above: Another arts & crafts interior roombox (complete with dog!)

Sometimes I have to go away from total accuracy because it doesn't always work in scale."
When making the back of a fireplace, Peter uses bricks half the size of the ones in front because he feels that one should have the impression of being 15 to 20 feet away when looking into a roombox. "I try to create precision with an optical illusion," he stated.
Peter's accuracy has had its disadvantages. "At least a dozen times people have placed an order on my Web site thinking they are buying a full size item."


Above: Just look at the wood and brick detailing in this unfurnished Greene & Greene replica. A roombox like this sells for almost $6,000 USD.

Because Peter's academics started with engineering, with a reasonable amount of accuracy he can convert a picture to a scale drawing. "I haunt local book stores for interior design books and reference books and I've wandered all over the neighborhood looking for appealing architecture. Then I look to see what finishes and woods were used. I try to come as close as I can and I make changes that need to be done to make it look right."


Above: A Modern art deco interior complete with Corbusier's pony hair lounge chair

Originally, Peter thought of his modern boxes as a stage, letting the client do the "dressing. " But he found that there were very few modern furnishings and even fewer things in the way of lighting.


Above: Peter's Modern "apartment" roombox.

"Now I have come to the point that I design and make the furnishings that would work in the room. Some things are just a visual treat and I have to make them, like the red and blue chair by G. Rietveld (seen below both in a roombox and alone) . It is a study in geometry, angles and planes in primary colors. "I also took pleasure in making the piano from a picture a client sent me of a full-size piano entered in a competition. My knowledge of grand pianos was limited, but by the time I was finished I knew about the soundboard, the cast iron frame and the height of the keys from the floor. I like the detective work that goes with design. "



Above: Peter's replica chair of Reitveld's original as seen in the above room

Because Peter works in a contemporary style, he developed fluorescent lights, tracks with modern canister lights, and other accessories not found in older homes. "When I make lighting I use LED's so you don't have to change bulbs."


Above: another interior-just look at the sophisticated lighting in it!

Although Peter knows that contemporary and modern styles appeal to only about 10 percent
of audiences at shows, he would like to continue in the genre. "I would like to be able to produce some things that are totally unique.”


Above: Peter's handcrafted tiny maple X table

I would love to do the living room of Falling Waters, a Frank Lloyd Wright house in Pennsylvania. This, though, is a two-year project and I can' t do it unless someone commissions it."

Peter enjoys the fact that that his work appeals to the next generation of miniaturists . "I like when a kid points to something on my table and says, 'Mom, that's cool'


Above: A roombox of a local bar

Victorian is not what kids understand. Grandma's house is as far back as they go and it usually is not Victorian. It's probably the fifties at the latest. "I feel really good about the career change-although it is still a scramble at times-but ' I enjoy what I'm doing and other people enjoy what I'm doing."


Above: A modern two-story loft (click to enlarge)



Above and below: details of the two-story loft shown above



Peter Tucker also has amazing victorian and classically designed roomboxes as well.
Visit his site by clicking here for a complete inventory of his admirable work.

Want to buy one of these stunning roomboxes?
They don't come cheap- nor should they.

Click here for a price list.
contact information:
Peter Tucker
Roomboxes Etc.
3675 West 29 Ave
Vancouver B.C. Canada
V6S 1T5
(604)224-3928 Pacific time zone


Other great miniature models:

be sure to check out Mark Turpin's Pine Island and:


Gideon Bing's mini architectural models for Resene too!

John Maeda Designs Cool Kicks for Reebok. But only 100 pairs!





Today, Reebok launched a special limited edition shoe called the Timetanium,designed by artist/ designer/mathematician/scientist/and all around hip guy John Maeda of which they only have 100 pairs available.

And as of 12:45pm today, only 47 pairs are left!
So, half the day is gone and so are half the shoes. Better get your kicks now!
Buy them here.

Below are some details of this uniquely designed pair of sneaks.







above: designer/artist John Maeda
The designer's site.

Below is a video of the designer and his creation of the Timetanium for Reebok.


Buy them here.

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