Infiniti Q50s Get Fashion Makeovers by Thom Browne and Zac Posen To Be Sold On Gilt.com

Two of the hottest designers in the high-fashion world, Zac Posen (who some of you may know from his red carpet gowns and/or his role on Project Runway) and Thom Browne, The New York fashion designer and recipient of the 2013 CDFA Menswear Designer Of The Year award, have each designed a special 2014 Infiniti Q50. The specially outfitted (pardon the pun) cars will be available in December via the online luxury site Gilt.com (if you don't belong, click here for an invite code ) where the two buyers will also receive a $10,000 Gilt.com shopping credit, as well as a style consultation. The cars will be priced at $75,000 each.



The Zac Posen Infiniti Q50:











The Thom Browne Infiniti Q50:













the press release:
The Infiniti Q50 had a new look revealed in New York City, thanks to two of the hottest designers in the high-fashion world. The cars were unveiled to media at the Infiniti of Manhattan dealership located in the city's famed Hell's Kitchen area.

"I was totally blown away when I saw it; the ombré-effect that we created [with the exterior paint], and set out to create, really worked as an object. That emphasized the movement and the shape of the car, which is what was most important to me," said Zac Posen, fashion designer.

Posen dresses some of today's hottest celebrities. He and his contemporary, Thom Browne, each took a turn at outfitting the newest addition to the Infiniti lineup. These custom-tailored cars feature elements exclusive to each designer's aesthetics.

"In talking to Infiniti at the beginning and really learning their design philosophy, and that being very individual, very secure and confident in being an individual, that was how I approached this initially, and wanted to do something as conceptual as possible for making sure the customer saw something that was really unique and individual," said Browne.

The Thom Browne 2014 Infiniti Q50 exterior features a chrome finish. The vehicle is accented with his signature red, white and blue stripe throughout, from the seats to the floor mats, and stitching on the steering wheel. There's also Browne's hallmark sterling silver ring encircling the gear-shift handle.

With a more feminine flair, Posen's creation displays a unique paint application that evokes the back of a glamorous silk gown. The interior's inspiration?

"Then I opened the door and got into what I call the red-carpet interior. Working with very luxurious materials, the shagreen handle, the shagreen stick, it's all piped in leather that contrasts it. And playing with tonality of reds," said Posen.

Gilt.com joined with Infiniti to offer these luxury sports sedans; both brands say the partnership just made sense.

"Gilt and Infiniti have very similar customers. They are very fashion savvy, tech savvy, they like new things and we think this is a great partnership," said Kelly MacDonald, Infiniti Marketing.

The two buyers of these 2014 Infinitis will also receive a $10,000 Gilt.com shopping credit, as well as a style consultation.

"From here the cars are going to five events focused around Gilt City shopping events. We'll have Thom- and Zac-designed concept rooms to house their cars in five cities. So next week it goes to Dallas, then Chicago, then New York, Miami and L.A., from now until December. We have a chance to bring the cars to life so people can see them in person," said Clara Pang, business development, Gilt.

These Infiniti Q50 packages will be sold for $75,000 each on gilt.com in December with a portion of the proceeds benefiting St. Jude Children's Research Hospital.

To learn more, visit here

images and info courtesy of Infiniti

The 2011 Range Rover Autobiography Ultimate Edition Even Includes Apple iPads!

The Range Rover Autobiography Ultimate Edition, a hand-finished exclusive addition, made its debut earlier this year at the 2011 Geneva Motor Show.



The press release from Range Rover:
The flagship model adds a handcrafted luxury interior, using specially selected soft feel natural leathers, to an interior renowned for being one of the finest in the automotive world.

The driver benefits from the recognizable command driving position offering excellent visibility and comfort, and the rear passengers now experience first-class-style accommodation never before seen in a Range Rover.

Two stand alone electric rear seats enhance space and comfort for the rear passengers, making the Ultimate Edition the definitive chauffeur vehicle. The addition of a rear console extension, including a machined aluminium laptop table and drinks chiller, and two Apple iPads* as standard (the first car to do so), takes the Range Rover rear seat experience to new levels of luxury.

• First class levels of luxury for both driver and passengers:


• Rear cabin includes Apple iPads* as standard:


• Hand crafted finest soft feel leathers and machined aluminium detailing:



The luxury theme extends to the rear load space, with a super yacht inspired teak floor with metal and leather detailing.

• Super yacht inspired teak loadspace floor:


The interior story is completed with high-end semi-aniline leather seating and Oxford leather on the door casings, dashboard top and steering wheel. For the first time, Kalahari wood veneers are used on the facia and door top rolls and unique interior colourways of either dark cherry or Arabica are available.

Two new unique exterior colours, either Roussillon Red or Otago Stone, (also available in Santorini Black) are available along with body coloured door handles, dark atlas radiator grille and side vents to create a sophisticated finish. This Ultimate Edition is fitted with new and unique 20” multi-spoke diamond-turned alloy wheels, and unique tailgate badging. Customers also have the option of an Exterior Design Pack and deployable side steps.

The all-V8 engine line-up includes the superb new 4.4 litre LR-TDV8 Diesel engine with a new eight-speed transmission incorporating Drive Select with Paddle Shift as standard. This LR-TDV8 combines superior power with 313PS, 700Nm torque whilst delivering even lower fuel consumption and 14% less CO2 emissions than its predecessor in line with the stringent EU5 emissions standards. The combined cycle fuel consumption of the new LR-TDV8 4.4-litre is just 30.1mpg, making this the first Range Rover ever to better 30mpg.

The 8-speed ZF automatic gearbox tuned by Land Rover engineers to combine silky smooth shifting with exceptionally rapid response and improved fuel economy, catapults the Range Rover from rest to 60mph in a mere 7.5 seconds and complete the 50mph-75mph dash in just 5.1 seconds.

The LR-V8 5.0 Supercharged engine is also available delivering awesome power and torque, 510PS and 625Nm, propelling the Range Rover from 0-60mph in a breath-taking 5.9 seconds.

Both variants come with Land Rover’s award-winning Terrain ResponseTM system, which optimises the vehicle set-up for virtually all on-road or off-road driving situations, with five different settings to suit different terrains including new Hill Start Assist and Gradient Acceleration Control.

This Ultimate Edition was designed, engineered and manufactured in the UK and exclusivity is assured as each vehicle will be built to customer order only. 500 units will be produced and sold in over 20 markets globally.

Pricing will be announced by individual markets later this year.
*iPad is a trademark of Apple, Inc. registered in the US and other countries.

Range Rover Autobiography Ultimate Edition

The A1 Diamond Edition Audi Is A Limited Edition Chick Car.

I find this far more sexist than sexy, but Audi is targeting women with a new limited edition version of their A1 designed with Norwegian goldsmith and jeweler Thomas Heyerdahl. The A1 Diamond Edition is adorned with a real diamond studded gearstick, comes with a genuine diamond pendant, a cosmetic case and mirror nestled in the armrest/console, a collection of Guerlain make-up and keys presented in a "jewelry box."



Heyerdahl claims "Women today choose their cars based on their own preferences, and have completely different needs and priorities in a dream car than men." Personally, I do not agree with that statement, nevertheless, here's a look at the automobile, of which on 57 versions have been produced.


above: jeweler Thomas Heyerdahl with the Audi A1 Diamond Edition


Audi A1 Diamond Edition - "The story behind" (text by Thomas Heyerdahl)
Audi is a leader in automotive design and technical development. Heyerdahl is a gold and diamond specialist, and is behind several innovative projects in recent years. Together they have launched an innovative world first - Audi A1 Diamond Edition.



Audi creates attractive and technically perfect cars, qualities that also describe the diamond's unique characteristics. Never before has a car been accompanied with a diamond certificate.

Audi A1 Diamond Edition is a tribute to women, a jewel on the road.

Cars and diamonds evokes strong emotions
The A1 Diamond Edition combines the best of progressive automotive design and engineering solutions with Heyerdahl's skills in handicrafts and jewelry design. Emphasis is placed on the simple, aesthetic and refined expression. Women today choose their cars based on their own preferences, and have completely different needs and priorities in a dream car than men. Today's cars are first and foremost, about design and sensuality, not unlike a woman's passion for jewelry.


above: The sterling silver and diamond pendant that comes with the Audi A1 Diamond Edition

Both cars and diamonds evoke strong emotions and ever lasting memories, a shared feature we have taken in account in developing this concept. Diamonds stand for authenticity, perfection, and ever lasting values. The same values as Audi express through their cars. Some cars evoke special emotions at first glance. It is the combination of the car's lines, interior and overall design expression that touches you.

A dream
I have always had a dream of combining these feelings in a holistic concept that would result in a car. To implement the diamonds in an aesthetic and sophisticated manner has been a challenging and exciting task. There is a fine line between aesthetically pleasing and "too much". Audi has given me free reins in terms of developing the ideas I had as a starting point for this concept. Working with teams of the best in their fields has been a great inspiration and joy. A number of subcontractors from six different countries have been involved in the process, all equally focused on doing their best to create something genuine.

Audi was my first choice


The basis for the concept was hatched in March 2010 and presented for Audi in May of that year. Audi was my first choice, and stood out as the company I wanted to work with on this project. The company stands for design and engineering, attracting urban, sporty people with a playful attitude to life. When I first heard rumors that Audi was working with a brand new small premium class car, I knew I had found the right car for the project. A prestigious car with a compact design that does not play on other strings than Audi's own design concepts. The A1 Diamond Edition is a sleek and sexy car, created for those who appreciate the unique.

Adapted to the modern, urban woman
Both the exterior and interior of the A1 Diamond Edition have been chosen from a female perspective. Everything from the colors and the original equipment has been created to tailor to women's emotions, senses and desires.



above: The Guerlain make-up collection that comes with the vehicle

Our overall goal has always been to keep the concept of a simple, clean and stylish design. There have been many good ideas on the table along the way, and we have opted out more than what we have retained. The unique Diamond Edition modifications emphasize the car's female touch and refine the concept of the car as a tribute to the modern, urban woman.

Only 57 issues


The Audi A1 Diamond Edition is designed for those who like the feeling of owning something unique and different, and is therefore restricted to only a few. The car has been issued in only 57 copies, one for each facet of the brilliant cut diamond. A laser-engraved limited edition plaque is discreetly hidden inside the lid of the glove compartment. The plaque is individually engraved for each car, and reveals which of the 57 cars you own.

Diamond Edition logo
A special logo has been specially designed for this car. A D and an E shaped like an infinity sign stands for the duration and substance - "Diamonds are forever".




The car is stripped of the original emblems, and the new logo in genuine chrome-plated metal is discreetly visible marking of the car's exterior. Two small Diamond Edition logos on the car's fenders and a discreet Diamond Edition logo on the tailgate are the only indicators that you are driving a unique car from the outside. Inside you will find a small diamond edition logo beautifully embedded on the steering wheel.




The A1 door moldings have been replaced with new Diamond Edition moldings. This gives the car its own identity, while being hidden from the uninitiated. You must be familiar with the concept to see that the car is a Diamond Edition, this is precisely what makes the car so delicate and refined.



Genuine diamonds
The gear lever is the finishing touch the concept. A platinum-plated brand with the new logo made with 24 brilliant cut diamonds of top quality, with a total of 0.48 carat.



The gear lever is a vital part of the car, a visual focal point. The diamonds are set in a way that provides a sporty and luxurious look. The goal has always been that all modifications were to be made with the finest quality and a sleek finish, as Audi is known for.

Makeup Case in leather, perfect fit in center armrest



The A1 Diamond Edition is the world's first car that comes with a quality cosmetic kit from Guerlain. A special customized cosmetics case in genuine leather and a mirror in the lid are perfectly adapted to the car's armrest, so it will always be at hand. A dream for women who are always on the go.

Diamond pendant


As a reminder of the car even when one is off the road, the car also comes with a specially designed diamond pendant. The Diamond Edition logo is an aesthetic form in itself and with each car follows, therefore, a pendant shaped like the emblem on a rough leather cord made of genuine 925 silver and consisting of 10 diamonds.

Key in a jewel case



The car key is encased in beige leather, and emphasizes the feminine look. The keys are presented in a specially designed "Jewellery case", which also contains a USB card containing all information about the car, images, its history, technical information and the diamond certificate.


The press release:
Audi A1 Diamond Edition - Jewel on the road

The Norwegian importer of Audi, Harald A. Møller AS has initiated a unique collaboration with the renowned Norwegian goldsmith and diamond specialist Thomas Heyerdahl from Heyerdahl Jewellery Design. Together they have created the beautiful and sensational: Audi A1 Diamond Edition.

Diamonds are a girl's best friend
The Audi A1 Diamond Edition has been released in 57 cars, corresponding to the 57 facets in a brilliantly cut diamond. Mr. Heyerdahl has adorned the gearstick of this unique vehicle with 24 diamonds, totaling 0.48 carat.

In addition, the car is equipped with a cosmetic box with exclusive products from Guerlain. Every detail of this car has been carefully considered for sophisticated women who value uniqueness and high quality. For the sake of discretion, the Audi A1 Diamond Edition logo, a D and E fused together in infinity, is only visible on the fenders and boot hatch of the car. The car keys are accompanied by an exclusive diamond necklace, encrusted with ten diamonds, designed by Mr. Heyerdahl.

During the project, Audi and Mr. Heyerdahl have worked towards emphasizing the common features between cars and diamonds. Both cars and diamonds are reputed for their great beauty, evoking strong emotions and contributing to creating everlasting memories. Contemporary cars are first and foremost about design and sensuality, as are diamonds. This is how they enchant and fascinate us. It is the quality of the beauty that invokes a woman's desire.

The Diamond Edition combines a futuristic car design and engineering solutions with Mr. Heyerdahl's expertise in craftsmanship, detail and jewelry design. The emphasis is placed on aesthetic and refined expression. A diamond represents authenticity perfection and the unbreakable, the same qualities that Audi emphasizes in their creations.

A designer's dream:
“I've always had a dream of combining these feelings in a car, to implement the diamonds on the aesthetic in a sophisticated and complete way. The concept has been a challenging and exciting task.

The boundary between the clean and simple phrase, and “too much” is a fine line. Audi gave me no restrictions in developing the ideas that I had for this project. To work in a team with people who are the best in their fields has been a great inspiration and joy. A number of suppliers from six different countries have been involved throughout the process. Everyone has been dedicated and passionate about excelling with this car.

The launch of the Audi A1 Diamond Edition is a dream come true, now we merge the two world together in one concept” says a proud goldsmith Thomas Heyerdahl.

For more information please contact:
Heyerdahl Jewellery Design AS / Thomas Heyerdahl / thomas@heyerdahl.no / +47 926 16 966
Harald A. Møller AS / Marius Tegneby / marius.tegneby@moller.no / +47 950 75 235

via Luxury Launches