4.02.2007

                   
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Company Pick Of The Week: Celery Furniture




The Concept
Through the process of sketching and modeling, we began to focus on a method for furniture assembly without hardware. The simplicity of the idea provided seemingly endless opportunities for creating a set of parts that makes a unique design statement when assembled. We strive to conceive pieces that have a timeless quality befitting a range of interior environments, from traditional to modern. The idea is old, but the look is new.


Above: Celery's Rocking Cradle

The Materials
It just made sense as both designers and parents to utilize an eco-friendly palette for our product.Bamboo plywood is beautiful and distinct; unlike hardwoods, it is made from 100 percent rapidly renewable resources. The selection of bamboo and non-formaldehyde MDF with low-VOC finishes affirms our commitment to strong and non-toxic materials.

Kid Tested
The challenge of designing children’s furniture is finding the balance between the appeal to an adult’s aesthetic and a child’s need for stimulating forms able to withstand the rigors of play. In addition to meeting industry standards for child safety, we sought the approval of our biggest critics: the kids. Several models of the rocking pony were developed before we found the right radius for the perfect ride. Our Lullaboo line is created to be used, loved, and passed on and on by offering durable and well crafted pieces that are enjoyed by kids and parents alike.


above: Celery's adult and child rocking chairs

Genuine Design
Celery furniture was conceived by Dan Harding, Eliza Eddy and Kristin Harding. Both Dan and Kristin have degrees in architecture and together co-founded Intrinsik Architecture. The firm’s emphasis on construction capitalizes on Kristin’s business project management experience and Dan’s talents of building, woodworking and steel fabrication. Bringing their collective experience to Celery, they strive to offer an environment that fosters progressive design derived from hands-on creativity. This husband and wife team finds daily inspiration as new parents of their daughter, Alexandra. Eliza received her degree in midwifery and is a licensed midwife. In addition to her background in women’s health, she also has experience working in the field of environmental health. After moving to Montana and having her first child, Claire, she teamed up with Dan and Kristin to launch Celery. Eliza brings to the company an expertise in the way manufactured products affect human and environmental health and a passion for innovative design.


Above: Celery's Changing table, available in multiple colors or all wood

Our Story- Locally Made
Celery’s pieces are not imported; our furniture proudly bears the mark “Bozeman, Montana” where the talents of local craftspeople and designers have been harnessed throughout the design process. It has taken several months of “back to the drawing board” in the studio, prototype manufacturing, painting, testing, photography and graphic design to produce Celery’s Lullaboo line, and we take pride in achieving this right here in our community.

Aptly Named
Stalks of celery are as plentiful and renewable as stalks of bamboo. Plus, the soft color of green reflects our commitment to the planet. While the idea works poetically, the reality is that most of the celery we see in our lives these days is smeared with peanut butter.

This fabulous bamboo rocking horse by Celery fits grown-ups! They make them for little kids too (of course) and call those Rocking Ponies. How cute is that?


Above: The Rocking Horse and Rocking Pony

They say they will be coming out with more adult furniture as well. I can't wait
Innovative. Simple. Modern. Welcome to Celery.

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C'mon people, it's only a dollar.
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